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Coca Cola Salesman & Arabs

A disappointed salesman of Coca Cola returns from his Middle East assignment. A friend asked Why werent you successful with the Arabs?
The salesman explained When I got posted in the Middle East I was very confident that I will makes a good sales pitch as Cola is virtually unknown there. But I had a problem I didnt know to speak Arabic. So I planned to convey the message through 3 posters...
First poster a man crawling through the hot desert sand... totally exhausted and panting.
Second the man is drinking our Cola and Third our man is now totally refreshed. Then these posters were
pasted all over the place
That should have worked said the friend. The salesman replied Well not only did I not speak Arabic
I also didnt realize that Arabs read from right to left...  
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Upload Date: 31/12/1969

Downloads: 1095

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